The face behind the brand

The Face Behind The Brand

For those that follow me on social media, you will see that I recently had some new brand shots taken by the wonderful Yolande de Vries. I am not a fan of getting my photograph taken, but I do understand the power of brand and how, as my business is me and my name, the importance of people feeling they can relate to me.

I am super happy with the results, and it is a testament to Yolande with her skills of putting me at ease and subsequently getting some great shots that really do reflect me, my personality and my brand.

This got me thinking about the power of brand, especially as someone whose name is above the door, as it were, like me. My clients invest in me, my knowledge and expertise and even though I work with many trusted suppliers, the buck always stops with me.

For others in the same position, you will understand that this can come with quite a lot of pressure which can manifest in various ways (hello, hospital visit last year), so this year this is something I am very mindful of. I am constantly checking-in with myself about my workload and making sure I don’t take too much on, which can be hard.

I must be strict with myself and know my limitations and say no when needed, which as a business owner can be a difficult word to say, but probably the most important one. And, touch wood, it’s going well! March was exceptionally busy getting plans in place, but I gave myself an end goal of a week off to rest and recharge. This is something I would have probably not done before and just ploughed on through, so I already feel that I am working at a different pace. And I know that my work will be better for it.

Returning to my photos, they are casual and real and that is what I want to perceive. Yes, I am very professional and deliver events to an exceptionally high standard, but I am also approachable, love a natter and a cuppa and get stuff done – which is what my pictures reflect.

Often, when we start out, we have an idea of how we should look for our clients and try and mould ourselves to that, but as we evolve, we realise that being ourselves and letting the work speak for itself is everything.

Maybe it’s an age thing, but I feel very happy in my own skin, and I am super happy with how my business is going. It is busier than ever, and the events are incredible, but I am strict with my balance and ensuring I am in the best place to deliver these events. It feels good! I still don’t like my picture being taken very much, but instead of stressing, I understand it’s all part of the process and at the end of the day, people buy from people and I need to be my most authentic self.

Venues, Venues, Venues

Venues, Venues, Venues

There have been some fabulous new venues open recently including Raffles London at the OWOThe Peninsula, The BoTree and The Broadwick Soho in London, The Post Barn near Newbury in Berkshire and Port Lympne’s stunning new Orangery. It is so exciting visiting these new venues and seeing the potential of their event spaces – it certainly gets the creative juices flowing with possibilities….

There are also more on the horizon for 2024! Here are a few I am really excited about!

The Other House, Covent Garden

This new luxury hotel is going to feature a pool, gym, wellness studios and a rooftop terrace, together with some amazing dining venues such as The Other Kitchen Cafe and the Owl & Monkey Cocktail Bar. Consisting of seven separate historic buildings, including a former rectory, with plans to include a four-storey internal glazed atrium and an additional three-floor extension, this new hotel is going to be a definite must see for me!

The Zetter, Bloomsbury

The Zetter Bloomsbury will be the first new property from the Zetter Hotels group in 10 years. Fusing together six 300-year-old townhouses to create the hotel, it will be located just steps away from the British Museum. With plans for a gym, alfresco garden restaurant and terrace, and 71 guestrooms, there will be a Georgian aesthetic for the interiors with antique furniture and restored original detailing.

The Orangery at Blenheim Palace

In 2024, the doors to Blenheim Palace’s revitalised Orangery are opening for private gatherings. It will be the ideal setting for private parties and celebrations, a variety of corporate events and more. The Orangery, restored to its former glory, now embraces a captivating bar area and seating arrangement for up to 120 guests. The designers have successfully merged contemporary chic with timeless charm, which has amplified the allure of this stunning historic venue, creating a unique and memorable exclusive event destination. It’s just on my doorstep and I can’t wait to explore!

Kin House, Wiltshire

Nestled in the pretty village of Kington Langley in north Wiltshire, Kin House is a Grade II listed manor house set among walled gardens and private woodland. Available for exclusive hire, this stunning house will be able to host everything from woodland lunches and workshops to team retreats, launch events, photoshoots and beautiful celebrations for up to 200 people.

Jacuzzi, London

A place with a definite wow factor is new restaurant, Jacuzzi in west London. Spread over four floors and with 170 seats, this stunning space is crammed with Italian treasures from Roman statues to Murano glass! It is definitely an amazing option for very special events, and don’t even get me started on the food – it looks and sounds divine!

San Sebastian view across the bay

The Beautiful San Sebastián

I recently worked with the wonderful Sammy Daniels, the Operations Manager at Connect Ventures on a trip to San Sebastián for 16 people. It was an utter pleasure to partner with Sammy and she has kindly talked to me about why San Sebastián is so special and why it’s the perfect location for a company event.

Did you know San Sebastián beforehand?

I’d actually never been physically, but I had co-ordinated an event there from the UK before, so I knew how special it is.

What was the remit for the 10-year anniversary event? 

We wanted good food, wine, activities in a beautiful location in an exceptional venue and San Sebastián was the first place I thought of. It offers so much, and you can enjoy it in so many different ways.

Can you tell us about the trip and why it was such a success? 

Absolutely – I can take you through some of the highlights of our itinerary and hopefully this can help other people who are looking to go!

We landed and had a very relaxed first evening. We easily found a table for 16 of us and we enjoyed pintxos and wine. They are so affordable and delicious, and it gives you a real sense of the authenticity of San Sebastián and what it’s all about.

The next day, we went surfing on Zurriola Beach with Pukas Surf School. There were two instructors for 9 of us and they were fantastic – they took us to a safe place away from the big waves where we could learn and practice. After that, we did a pintxos tour of the Old Town. This is something I curated from research online. I built a list of the best places and what their signature dish was, and we split into two groups and went around and enjoyed the delicacies! We met up at La Vina for their famous cheesecake which was just delicious and a great way to spend a few hours!

We then enjoyed a bit of down time and in the evening headed to the incredible Kokotxa, a beautiful Michelin star restaurant where we enjoyed a 15-course tasting menu which was incredible. We were in there for hours, but everyone loved it and it wasn’t crazy money either – 120euros plus drinks each.

The next day was fab – we hiked for two hours from San Sebastián to the lovely fisherman’s village, Pasajes, and enjoyed a fish lunch and got a taxi back. This is a great thing to do if staying in San Sebastián as the mountain walk was beautiful and it’s great you’re only a 10-minute taxi ride away to get back so you can enjoy some wine with lunch! Then we enjoyed a steak dinner that evening!

Sounds incredible – lots of food!

So much food but that is what San Sebastián is about and all of it is so delicious. It is also so varied, and you can really do as much or as little as you like.

How did you find organising it all?

Well, you were a great help! You saved us so much time with your venue sourcing, answering all our questions and being so professional with all your contacts. The hotel we stayed at (Hotel Villa Favorita) were so brilliant too – especially their concierge team as really nothing was too much trouble.

Would you go back to San Sebastián?

Absolutely. It is such a hidden gem and perfect for company events or just a fabulous holiday! And we went in May which was so great as just out of peak season. People are really craving experiences and it is the most brilliant setting.

View of a pool at a spa with loungers leading out to a terrace

Time To Retreat? 

As the world plans to re-open, a lot of us will be looking for a bit of much needed R and R, and to treat ourselves after what has been a challenging year. I love organising retreats for both corporate and private clients and getting creative to make it a special experience for all.

Here are a few venue recommendations in my local area – the Cotswolds – and an extra one in Essex; a beautiful island retreat! All of these will provide a superb location for a wonderful getaway with colleagues, clients, teams, family and friends. Do let me know if we can help you organise your next retreat or getaway, as we would love to add those extra special touches for you. 

North Cadbury Court  

This is a gorgeous spot for a touch of decadence and grandeur. Owned by the Montgomery family who are world famous for their Cheddar cheese, this stunning Grade I 16th century country house stands in 1,500 acres of beautiful parkland and gardens in the glorious Somerset countryside. Conveniently close to the A303 it is just two hours from London by car, and 1hr 40 mins by train. 

With 25 bedrooms, a beautiful ballroom, lawn tennis courts, lake, roof-top golf tee, indoor swimming pool and spa, and on-site activities including swimming, golf, bumper balls, fishing, pedalos, tennis, croquet, archery, basement casino and disco, this is a fabulous spot for a team off-site, family celebration or reward event.  

Wasing Park  

A recent visit has turned this into an absolute local favourite of mine. Situated a few miles from Newbury, Wasing Park is just beautiful with so may opportunities, and the ideal country retreat.  

Famed for hosting fabulous weddings, the estate has some wonderful spaces ideal for meetings, teambuilding activities, bespoke experiences and of course wellbeing with a variety of spaces beautifully suited. It is the best location to be at one with nature and stay in a mix of wonderfully designed bedrooms, each one unique.  

I love the outdoors and walking, so the many hikes on the estate and along the nearby Avon and Kennet canal is a real draw for me. For keen anglers, you can bring your own equipment and enjoy fishing one of the stunning woodland lakes.  

Cotswold Park Barns 

Another favourite of mine! Located in the heart of the rolling Cotswolds close to Cirencester, this beautiful family-owned and run converted barn is a wonderful spot for both corporate and private getaways. With a fully functioning conference room, meeting lounges and 10 bedrooms with stunning countryside views, it is the ideal venue for those wanting a proper break, or team get together.  

Thyme 

Another local gem of mine, Thyme is a restored historic Cotswold manor and farm. It is a wonderful family story where a passion for the land, food and entertaining, merges with a love of local heritage, beauty and conservation. Working with the historic buildings and the farm that surrounds them, they have created a delightfully thoughtful and special place with love and attention lavished on every detail. The perfect option for a relaxing getaway with family or a team off-site with its spa, stunning gardens and on-site cookery school. I would definitely recommend a visit! 

The Farncombe Estate 

Perched high above the village of Broadway lies the Farncombe Estate – a glorious sprawl of forest and field, riddled with rambling trails and cycle routes, and home to Dormy House, Foxhill Manor, and The Fish.  

Whether you are looking to get the team together for a much-needed working retreat coupled with some fun or enjoy a marvellous minibreak with a loved one, this 400-acre estate is a fabulous option. With wonderful accommodation, including a collection of treehouses, a spa, gardens, and a variety of delicious restaurants, it should be on your list! Do give us a shout if you would like to find out more. 

Pauntley Court 

Nestled in the west of the Cotswolds, this stunning and unique country house dates back to the 1350s. Sitting in large grounds Pauntley Court is a very popular wedding destination, but the family also opens its arms and hospitality for weekend breaks and getaways. They very much mix 5-star amenities in a wonderful rustic and historic setting – it is your home away from home. On a recent site visit my creative juices really did start flowing as there are so many opportunities. 

Osea Island 

I just love this place! The options are endless, and with the possibility of having the island exclusively to yourself, I think Osea Island in Essex is an idyllic haven for a retreat. Basking serenely on the Blackwater Estuary, it is just a little over an hour’s drive from London. 

Accessed via an ancient causeway built by the Romans, the enigmatic tidal road opens at every low tide for a period of 4 hours when cars can be driven across. At high tide, there is a river taxi service from the mainlandthe boat journey taking about 10 minutes. 

Osea has a fascinating and colourful past echoing back some 5,000 years and is a fantastic place to get away from it all. Catering for retreats, team offsites, bespoke experiences, private get togethers, parties and weddings, Osea Island is definitely a very special option for your next retreat.  

Woodchester Valley wine bottles sat on a table next to some wine glasses

Introducing the wonderful Woodchester Valley Vineyard

In light of my recent announcement of providing wonderful Cotswold wine and cheese tasting experiences, I caught up with the fabulous Aaron from Woodchester Valley Vineyard, who are providing all the amazing wines, and asked him about his role, why white wine and cheese totally go together and how UK wine is the best in the world!

Aaron at Woodchester Valley Vineyard 

Please can you tell us a bit about Woodchester Valley Vineyard (WVV) and your role there? 

WVV was founded in 2007 by Fiona Shiner. She had long been fascinated by the valley’s popularity with Roman nobility (the site of the Roman Governor of Western England’s villa was just a couple of hundred metres from our Upper Atcombe farm vineyard). The family owned a 10-acre field on Culver Hill which was not really suited to crops, so she decided to plant an acre of vineyard as a trial. The inaugural 2010 vintage was a success and the first wine was a rather excellent Bacchus (still tasting good a decade later!). She then proceeded to plant the rest of the Culver Hill vineyard and set about searching for viable sites in the area. We now have 56 acres of vineyard, our own winery and full-time winemaker, Jeremy Mount.  

I run Trade Sales – and it may just be the best job in the world! I get to meet and taste wine with  so  many lovely, passionate people in the  drinks and restaurant trade. I joined at the start of 2019 when the wines from our first bumper vintage, 2018, were ready for release. Most of the wines made had been sold via the website, shop or tasting room, but the time was right to offer them out to the trade. By chance a master wine friend was consulting for WVV and told me how great the wines were. From  the moment I set foot in the vineyard I was in love. The ‘terroir’, if I can pinch a French term, is exceptional and quite unique in the UK. When I tasted the wines, I was absolutely sold. I thought on that first day, and continue to believe, that the wines we are making are absolutely world class – as was proved by our Sauvignon Blanc 2018 winning one of only 10 gold medals awarded worldwide in the Sauvignon Blanc Masters Competition out of several thousand wines from around the world.  

Could you tell us a bit about the wines that I will be supplying? 

Orpheus Bacchus 2018 - One of our most talked about wines to date (and our best Orpheus Bacchus yet!). Made from our very best parcels of Bacchus grapes, it is a unique expression of Bacchus from some of our oldest vines. The Orpheus is a wine of great finesse, a limited range only made in selected years. A combination of whole bunch and de-stemmed fruit was pressed in an inert environment preserving the aroma and flavour precursors to create a concentrated well balanced expression of the Bacchus variety. This wine displays complex and well-integrated flavours of elderflower and lychee with defined minerality and excellent persistent length and mouth-watering finish.   

Cheese Match – Goats Cheese 

With its vibrant acidity and freshness this is perfect for a complex local goats’ cheese, cutting through the richness of the cheese but matching the citrussy, tangy notes. 

Culver Hill 2018 - *IWC Silver medal winner 2019* Enticing  notes  of crisp and refreshing citrus and green fruits are beautifully balanced with subtle peach and hints of minerality. The barrel fermented Ortega gives great texture and balance.  A delicious, dry white with a clean and pleasing finish. 

Cheese match – a little secret of ours….. a beautiful cheese produced very locally to the vineyard

The slight creaminess from the barrel fermented portion works nicely with the nuttiness of the rind, while the fruity notes of the wine match those of the cheese and the acidity cuts through the creaminess and leaves the palate feeling clean and fresh 

Cotswold Classic 2017 Sparkling - Silver Medal, Wine GB – A blend of 75% Seyval Blanc and 25% Pinot Blanc with fresh citrus notes, aromas of red apple and subtle stone fruits, this wine has a great mid-palate structure and a balance that is nicely rounded with good effervescence. The lees ageing brings some aromas of pastry and brioche reminiscent of a delicious apple pie.   

Cheese match – Mature Cheddar 

A surprising match that really works! The appley notes match the tangy crunch of the cheddar and the vibrant sparkle cuts through its palate coating creaminess   

Rosé Brut 2017 Sparkling - Gold Medal Wine GB – A charmingly well balanced sparkling rosé with delicate bubbles. This wine maintains subtle raspberry and toasted aromas which follow through and linger on the palate. 

Cheese match – Creamy Blue 

Sounds totally wrong but works beautifully. The berry notes of the rosé are brought to the fore by the tangy, gaminess of the blue and match seamlessly, then, again, the freshness and acidity leaves the palate fresh and clean.  

There is a preconception that red wine and cheese go together but here you have paired white wines – please can you tell us why they work just as well, or even better? 

Have you ever tasted a wine with cheese and found that the cheese made the wine taste thin and the wine made the cheese taste fatty? The idea that red wines and cheeses are perfect partners is seldom borne out by experience. I much prefer to counterpoint the richness of a cheese by pairing with a fine, elegant white. Our still and sparkling whites and rosés have a gorgeous, perfectly balanced acidity which cuts through the intensity of the cheese and leaves the mouth feeling fresh and ready for the next mouthful. I have been tasting (and drinking) cheese with white and sparkling wines a lot recently and have found some incredible and memorable combinations – mature cheddar (the crunchier the better) is brilliant with our Cotswold Classic sparkling for example – the crisp apple notes in the wine match the cheese beautifully and the crunch and sparkle are amazing when combined – and as I have already mentioned, the wine leaves your palate feeling fresh, gently tingling and ready for the next mouthful.    

How do you feel the UK wine industry is at the moment? Is it growing? Is it still seen as a novelty having a vineyard in the UK? 

The UK vineyard scene is vibrant, exciting and constantly evolving. People who were saying 5 years ago that the UK should only make sparkling wines are now admitting that we can make world class still wines as well. Everyone in the industry is competitive in the best possible way. Spurring one another on to new heights, sharing new knowledge and techniques and really  working together. The public are fascinated by the surge in local vineyards and our tastings and tours are often sold out months in advance. For decades vineyard visits were something you could only do abroad – no longer! 

Also, restaurants are becoming more open to UK wines. Two years ago, I was often told ‘We already have an English wine on the list’.  

To which I would respond with “Good… and how many French wines do you have? Can we look at replacing one of those?”. 

However, I was delighted recently to be approached by a sommelier  saying, “We don’t have any Cotswolds wine on the list!” – they had a UK wine section on the list with  wines from Cornwall, Devon, Sussex etc. That really put a smile on my face.  

Do you have a favourite current wine? And if so, why? 

Our Orpheus Bacchus 2018 is my current favourite. I’ve always been a fan of Loire valley whites – especially Pouilly Fumé which it  resembles more than a little – but with added Cotswolds elegance. I’m also a little bit obsessed with high altitude Spanish Garnacha-based wines from the Sierra de Gredos region – amazing and hauntingly fragrant stuff. 

What has been your best wine moment?  

I’ve been fortunate enough to have tasted many great bottles, but that’s often simply an exercise in intellectual appreciation. It’s the context that  really makes the moment. And the best moment has  to be toasting my beautiful wife with an English Sparkling Wine at our wedding in 2003 – it was a Ridgeview Blanc de Noirs 1999 by the way.  

Who would be your ultimate wine drinking companion (dead or alive!)? 

Definitely someone alive. Honestly, I’m not hugely impressed by celebrity, but I would like to share a glass or two with Maynard James Keenan – frontman of the great math-rock band TOOL. He makes some superb wines in Arizona – at totally the opposite end of the climate spectrum to what we have here in the UK; he’s also  by all accounts a thoroughly decent guy and intensely passionate about music, wine and food – very much my kind of person.   

A group of people at an event

Nothing Better Than Happy Clients  

I truly believe that you’re only as good as how happy your last client is so at Lucy Claire Events, we talk to our clients a lot to help us learn, improve and grow. We had a chat with the lovely Jennifer (formerly of Slalom), who we have been working with over the last couple of years about what it is like to work with Lucy Claire Events [LCE].  

In what capacity does LCE help with the events at Slalom? 

LCE assists us with the venue finding for our events. The planning team in the company figure out the type of event they would like to host, and then these requirements are given to LCE in a brief, to incorporate into their venue search. This process has had a massive impact on the planning for all our events as we are exposed to such a variety of locations and venues to choose from every time. The line of communication is always open, and any changes that need to be made are done so with ease. Lucy links you with the right people at the venue and checks in regularly throughout the process to make sure everything is going to plan. It is these little personal touches that sets LCE apart and why we continue to use them. 

 What were the deciding factors when choosing Lucy Claire Events for your venue finding? 

Lucy Claire Events is a trustworthy company that provides a high-quality service each time. The response time from receiving the criteria to having the options available is super quick and concise. Lucy is always available to answer any questions and lends a helping hand from beginning to end.  

How do you choose the location or venue for an event?  

The process of choosing a location or venue for our events starts with the event criteria for us at Slalom or that of our client. It must fit with the budget provided along with the values of the company, and whether they would prefer a larger more corporate space, or a more intimate setting. If the company is based in the city centre travel also plays a big role in choosing where the venue will be 

How does LCE bring value to this process? 

Lucy is a brilliant creative collaborator in finding the right place and brings a great feeling of support. Our team can come along to view the venues and ask the right questions to ensure all requirements will be met for the event.  

What are the first steps you take in planning an event? 

Deciding on the theme of the event is very important. Once you know what you want the event to look like and feel, it helps when finding a space to host it 

What are your most common requirements for corporate events? 

Using a venue that allows for interaction is very important! Much of the time at corporate events, the purpose is to network and have our attendees become more familiar with each other. Using a venue that is comfortable yet provides some form of entertainment is vital. Lucy always provides us with a great variety of interactive venue ideas that that have subsequently delivered us some fabulous events. 

How do you create a fun, enjoyable atmosphere throughout the event? 

In my experience creating this environment starts with the intention. When planning, your intention is to have an event that will bring people closer together and provide an experience. Throughout the event itself this intention is very much at the core, therefore dealing with issues or lastminute changes with a level head is very important. 

What skills do you use most when planning and running an event? 

Clear thinking, motivation, organisation and creativity are the key skills required. 

What has been the best event you have planned at Slalom? 

During the summer of 2019 we planned a company retreat to The Celtic Manor Resort in Wales. Consisting of 220 employees travelling from London via various forms of transport and arriving on different days, we needed a venue that had the capacity to host everyone and provide a variety of on-site activities to entertain guests. LCE’s assistance in sourcing this venue was immense, and it matched all of our requirements. We couldn’t have done it without her expertise and venue knowledge. We were able to offer a variety of activities to guests, including outdoor picnics, golf, archery, laser tag and spa treatments, which were hugely appreciated. The event had many elements, but with a great planning team everything ran very smoothly, and the weekend was a great success.  

What attributes does Lucy have and bring to her work that you and your company have found so easy to work with, and why do you continue to use her for your venue findings? 

Lucy can connect her clients to a range of venues depending on the unique requirements that are being asked, even with varying locations. This is a huge help in providing variety and different experiences to guests at every event. The venues are great quality and professional, which fits with the corporate atmosphere. The line of communication is always open with Lucy for any questions or concerns and creates the feeling of support. Planning an event always feels like a collaboration. It is due to this that I would recommend any company planning an event to work with Lucy Claire Events.  

I worked with Lucy on numerous corporate events over the last two years and her help has made each one of them a great success. The client’s requirements are always met and the variety available is fantastic. Lucy creates a stress free, supportive relationship which makes all the difference when handling large events. Thank you Lucy!